FREEZER FLAG BY STEAK-UMM
Are you one of the millions of Americans who can’t find anything in your overcrowded freezer? Then you sould try Freezer Flag by Steak-umm! It’s a miniature light-activated flag that points out your treasured beef sheets in the frozen clutter. Yes, these flags are real —  we actually made them in partnership with Genosha, a tech production company in Argentina, and sold them online.







Just for fun, here’s the animation we put together to sell the concept, with original flag design.




Press:  AdAge Creativity: Pick of the Day, Little Black Book, DesignRush
Credits: Copywriter - Myself / Partner - Caroline Crouch / Creative Director - Patrick Tice / CCO - Avi Baliga / Agency - Tombras / Director - Drew Vaughan